Address F&B profitability before it takes you under
Opinion

Address F&B profitability before it takes you under

F&B is increasingly a cost centre for hotels, steadily losing profitability since 2018. But there’s hope! Hoteliers should look beyond just the menu and decor to create a compelling F&B offering. Profitability in food and beverage (F&B) dropped by o...

Cameron Thomas
Cameron Thomas
Senior Account Executive
Guestline
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Information Technology
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Lodging Industry
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Food and beverage
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Cameron Thomas
by Cameron Thomas
16 May 2024GuestlineSales & Marketing
Address F&B profitability before it takes you under
Opinion

5 Practical Ways to Create Instagrammable Spaces in Your Hotel

In the age of social media dominance, providing an experience that’s not only memorable but also shareable is crucial for attracting and retaining guests. You may have a highly engaged online audience along with numerous loyal in-person hotel patron...

Debbie Miller
Debbie Miller
Digital Marketing and Communications Professional and member of Cayuga Hospitality Consultants.
Cayuga Hospitality Consultants
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Social Media
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Design and Architecture
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Debbie Miller
by Debbie Miller
16 May 2024Cayuga Hospitality ConsultantsSales & Marketing
Cayuga Hospitality Consultants
3 reasons why hoteliers need a CDP that’s built for our industry
Opinion

3 reasons why hoteliers need a CDP that’s built for our industry

Let’s face it: technology investments can be expensive. That’s why it’s so important for hoteliers to make sure you choose partners that will ultimately increase your bottom line and advance your mission to create amazing guest experiences.

Karen Stephens
Karen Stephens
Chief Revenue Officer at Revinate
Revinate, Inc.
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Revenue Management
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Lodging Industry
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Big Data
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Karen Stephens
by Karen Stephens
15 May 2024Revinate, Inc.Sales & Marketing
3 reasons why hoteliers need a CDP that’s built for our industry
Opinion

Hotel Marketers Must Learn To Survive Without Third-Party Browser Cookies

Me want cookie! Or at least Cookie Monster does, but do we or do we not want cookies? Like Cookie Monster, we have shown an insatiable appetite for cookies but perhaps, our messed eager consumption has led us here.

Mercedes Blanco
Mercedes Blanco
Chief Partnerships Officer, The Hotels Network, HSMAI Sales Advisory Board Member
The Hotels Network
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Sales & Marketing
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Digital Marketing
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Mercedes Blanco
by Mercedes Blanco
15 May 2024The Hotels NetworkSales & Marketing
The Hotels Network
What It Really Takes To Book More Groups, Meetings, and Events These Days
Opinion

What It Really Takes To Book More Groups, Meetings, and Events These Days

Today’s hotel and event salespeople work in completely different environments than most of their leaders experienced. Meeting and event booking sites have created a flood of leads, which can be overwhelming for those working in a sales role equipped...

Doug Kennedy
Doug Kennedy
President of the Kennedy Training Network
Kennedy Training Network (KTN)
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Miscellaneous
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Lodging Industry
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Market Segments
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Doug Kennedy
by Doug Kennedy
14 May 2024Kennedy Training Network (KTN)Sales & Marketing
What It Really Takes To Book More Groups, Meetings, and Events These Days
Opinion

Lessons from Eurovision: what can hospitality learn from a song contest?

A man in a giant hamster wheel. A monster playing guitar. Six grandmas dancing around an oven. If you’re unfamiliar with Eurovision, you’d be forgiven for thinking I’m losing my mind. But these wildly different scenes really did happen, and they hav...

Tom Brown
Tom Brown
Senior Copywriter at Mews
Mews
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Property Technology
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Tom Brown
by Tom Brown
10 May 2024MewsSales & Marketing
Mews
Opinion

The Fractional Head of Marketing: Effective Hospitality Leadership Doesn’t Have to Be Full-time

In the fast-paced worlds of hospitality and tech, it’s a common dilemma. A company recognizes the need for a high-level, strategic approach to marketing, but it lacks the resources to employ a full-time head of marketing. So responsibility is assign...

Daniel E. Craig
Daniel E. Craig
Founder, Reknown
Reknown
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Sales & Marketing
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Daniel E. Craig
by Daniel E. Craig
7 May 2024ReknownSales & Marketing
Reknown
Opinion

Successful Strategies in Leveraging a Hotel’s Proximity to Nearby Travel Destinations

In the fiercely competitive hospitality sector, hotels compete for travelers seeking accommodation that blends convenience, comfort, and unforgettable experiences. The hotel’s location plays a crucial role in attracting guests and influencing their ...

Sergio Bocci
Sergio Bocci
General Manager, Hilton Anaheim
Hilton
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Sales & Marketing
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Sergio Bocci
by Sergio Bocci
3 May 2024HiltonSales & Marketing
Hilton