Apo Demirtas

With more than 30 years of leadership roles in revenue management, sales and marketing, distribution strategy and business intelligence, Apo Demirtas is a hotel industry expert and the Founder and CEO of HotelIQ, the leading business intelligence and analytics solution on the market.

HotelIQ Decision Cloud enables hoteliers to make better, faster business decisions by providing siloed operational departments access to consistent, high-quality property data, via easy-to-use dashboards and comprehensive reports, enabling collaboration to identify new revenue opportunities using AI-powered predictions – from $1 USD per room, per month, with unlimited users.

Before founding HotelIQ, Apo worked in senior sales, marketing and revenue management positions with high-profile international hotel companies including InterContinental Hotels Group, Hilton Hotels Corporation and Jumeirah Group. His extensive global experience in the strategy, branding, operations, sales, marketing, distribution, and revenue management fields of the hospitality industry covers multiple brands and industry segments – from luxury hotels to select service properties – enabling him to use his extensive personal experience as a hotelier to offer customized support and advice to all HotelIQ’s hotel clients worldwide.

Apo holds a bachelor’s degree in Hotel Management, a master’s degree in Hotel Management from Florida International University School and completed his doctoral work in Applied Economics at Ohio State University.

To find out more about Apo or HotelIQ, visit hoteliq.io.